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Ultimately, sales management is instrumental in driving revenue growth, which is tied in with the overall success of the company. An effective sales manager provides significant benefits not only in the business world, but also in the growth of his/her team and company. A good sales manager creates a loyal customer base by developing customer relations, strengthens the company’s brand and, as a result, increases sales. At the same time, he/she helps his/her team members develop and maximize their potential. This is an important factor that supports the long-term success of the company. Leverage each sales rep’s individual strengths. Additionally, it involves the capability to recognize upselling and cross-selling opportunities. A strong appreciation for technology and a willingness to learn are key for a career in IT sales. While formal education isn’t always necessary, degrees in business, marketing, computer science, or related fields Web development can be beneficial. Excelling in IT sales requires a blend of sales skills, technical understanding, and effective communication. Key skills include active listening, objection handling, and negotiation, which are fundamental for success in this field. Persistence is also crucial, as prospects typically require multiple follow-ups before making a decision. Sales Engineer Therefore, finding a candidate…